Sometimes things just need tidying up.
By taking the core of brand, applying some design rationale and tightening it up, you can keep the goodwill associated with your brand, but just make it work better.
Tking have unrivalled customer service and utilise sophisticated personalisation processes, but the logo simply wasn’t a good reflection of where they stood as business.
By evolving the logo and creating a new colour palette & brand guide, we helped Tking push their business forward with a new fully customisable website & eCommerce platform built on WordPress.